Privacy Policy

Introduction

This Privacy Policy (hereinafter "Policy") sets out the data processing practices of fu888 (hereinafter "the Company", "we", "us", or "our") in connection with the online gaming and sports betting platform accessible at https://fu888.cam and any associated subdomains or applications (collectively, "the Platform").

The Company is committed to protecting the privacy and personal data of all individuals who interact with the Platform, including registered players (hereinafter "Player", "User", or "You"), prospective users, and visitors. This Policy applies to all personal data collected, stored, processed, and transmitted in connection with your use of fu888 services.

This Policy should be read in conjunction with our Terms & Conditions and Responsible Gambling Policy, each of which forms part of the overall agreement between you and fu888. By accessing the Platform, you confirm that you have read and understood this Policy and consent to the data practices described herein.

Definitions

For the purposes of this Policy, the following terms carry the meanings assigned below:

• "Personal Data" — any information relating to an identified or identifiable natural person, including but not limited to names, contact details, financial information, and device identifiers.
• "Processing" — any operation or set of operations performed on personal data, including collection, storage, use, disclosure, alteration, or deletion.
• "Data Controller" — the entity that determines the purposes and means of processing personal data. For the purposes of this Policy, the Data Controller is fu888.
• "Data Processor" — a third party that processes personal data on behalf of the Data Controller under contractual instruction.
• "Consent" — a freely given, specific, informed, and unambiguous indication of the data subject's agreement to the processing of their personal data.
• "KYC" — Know Your Customer, the regulatory process of verifying the identity, age, and payment credentials of a registered player.
• "Cookies" — small text files placed on a user's device by a website for functionality, performance, or analytical purposes.

Data Controller

The Data Controller responsible for personal data collected and processed through the fu888 Platform is the Company operating the platform at https://fu888.cam. The Company processes personal data under international online gaming licensing and in accordance with the data protection obligations imposed by that licensing framework.

All queries, requests, and complaints relating to data processing at fu888 should be directed to our support team. Contact details are provided in Section 15 of this Policy.

Data We Collect

fu888 collects personal data from you directly (when you provide it voluntarily) and indirectly (automatically as you use the Platform). The categories of personal data we collect are described in the table below:

We do not collect sensitive personal data categories (such as racial or ethnic origin, health data, or biometric data) unless specifically required by applicable KYC or regulatory obligations, in which case your explicit consent will be sought.

Legal Basis for Processing

fu888 processes your personal data only where a valid legal basis exists for doing so. The primary legal bases under which we process personal data are as follows:

• Contractual Necessity: Processing is required to fulfil the contract between you and fu888 — including account creation, deposit processing, game access, and withdrawal disbursement.
• Legal Obligation: Processing is necessary for fu888 to comply with applicable legal requirements, including anti-money laundering (AML) obligations, KYC verification requirements, and regulatory reporting duties under our international gaming licence.
• Legitimate Interests: Processing is necessary for purposes of platform security, fraud detection, responsible gambling monitoring, and service improvement, where these interests are not overridden by your data protection rights.
• Consent: Where you have provided explicit consent — for example, to receive marketing communications or to enable non-essential cookies — processing is conducted on that basis. You may withdraw consent at any time without affecting the lawfulness of prior processing.

How We Use Your Data

fu888 uses the personal data we collect for the following purposes:

• To create, manage, and maintain your player account on the Platform.
• To verify your identity and age (21+ minimum) in compliance with KYC requirements.
• To process deposits and withdrawals in Malaysian Ringgit (MYR) via supported payment channels including FPX, DuitNow, Maybank, CIMB, Public Bank, Hong Leong Bank, Touch 'n Go eWallet, and Boost.
• To deliver and improve the gaming services, sports betting markets (including Liga Super Malaysia, EPL, and UFC events), and promotional offers available on the Platform.
• To communicate with you regarding your account, transactions, platform updates, and promotional offers (where you have opted in).
• To detect, investigate, and prevent fraudulent activity, multi-accounting, money laundering, and other prohibited conduct under our Terms & Conditions.
• To administer responsible gambling tools, including deposit limits, self-exclusion requests, and cooling-off periods.
• To comply with AML, KYC, and other legal or regulatory obligations applicable to our licensing framework.
• To analyse platform usage patterns and improve the overall user experience for Malaysian players.
• To administer the fu888 VIP Programme, birthday bonuses, and referral incentives.

Data Sharing & Disclosure

fu888 does not sell, rent, or disclose your personal data to third parties for their own commercial purposes. We share personal data only in the following limited circumstances:

• Service Providers (Data Processors): We engage third-party service providers who process personal data on our behalf, including payment processors, identity verification providers, cloud infrastructure operators, and customer support platform providers. All such processors are bound by contractual data processing agreements.
• Game Studios and Content Providers: Certain technical data (such as session tokens and anonymised usage data) may be shared with licensed game studios to deliver game content. No personally identifiable information is shared with game studios beyond what is technically required.
• Legal and Regulatory Authorities: We may disclose personal data to competent authorities where required by law, court order, or regulatory mandate. This includes disclosure to comply with AML reporting obligations or in response to law enforcement requests.
• Business Transfers: In the event of a merger, acquisition, or sale of business assets, personal data held by fu888 may be transferred to the relevant acquiring entity, subject to equivalent data protection obligations.
• Fraud Prevention: In circumstances where fraudulent activity is reasonably suspected, we may share relevant data with fraud prevention agencies or other gaming operators for the purpose of protecting players and the integrity of the Platform.

International Data Transfers

fu888 operates as an international online gaming platform. Personal data collected from Malaysian users may be processed and stored on servers located outside Malaysia, including in jurisdictions covered by our international gaming licence. Where such transfers occur, we take appropriate steps to ensure that your data receives an equivalent level of protection to that which it would receive in Malaysia.

Safeguards employed for international data transfers include contractual clauses incorporating data protection obligations between fu888 and relevant third-party recipients, and requirements that data processors adhere to comparable security standards.

Data Retention

fu888 retains personal data for as long as is necessary to fulfil the purposes for which it was collected, including the satisfaction of any legal, regulatory, accounting, or reporting obligations. The following general retention periods apply:

• Account and Identity Data: Retained for the duration of the account relationship and for a minimum of five (5) years following account closure, in compliance with AML and KYC record-keeping obligations.
• Financial Transaction Records: Retained for a minimum of five (5) years from the date of each transaction.
• Communications Records: Support correspondence and live chat transcripts retained for up to two (2) years.
• Technical and Usage Data: Typically retained for up to twelve (12) months, subject to anonymisation or deletion thereafter.
• Responsible Gambling Records: Self-exclusion and deposit limit records retained for the duration legally required to enforce the restriction, typically no less than the self-exclusion period stated by the player.

Where retention beyond these periods is required by law or legitimate interest, data will be retained accordingly and securely disposed of once the relevant obligation expires.

Cookies & Tracking Technologies

fu888 uses cookies and similar tracking technologies to operate the Platform effectively, improve your experience, and analyse usage patterns. The categories of cookies we use are as follows:

• Essential Cookies: Required for core Platform functionality, including session management, authentication, and security features. These cookies cannot be disabled without impacting your ability to use the Platform.
• Performance & Analytics Cookies: Used to collect aggregated, anonymised data about how players interact with the Platform, enabling us to identify and resolve performance issues and improve user experience.
• Functional Cookies: Store your preferences — such as language selection and display settings — to personalise your experience across sessions.
• Marketing Cookies: Used only where you have provided explicit consent to receive personalised promotional communications. These may track your interactions with fu888 promotions.

You may manage or disable non-essential cookies at any time via your browser settings or device preferences. Please note that disabling certain cookies may affect the functionality of the Platform.

User Rights

Subject to applicable law, you hold the following rights in relation to your personal data held by fu888. To exercise any of these rights, please contact our support team using the details in Section 15.

Requests to exercise the above rights will be acknowledged within a reasonable period and fulfilled subject to identity verification and applicable legal limitations. fu888 will not charge a fee for processing such requests unless they are manifestly unfounded or excessive.

Minors & Age Restriction

The fu888 Platform is strictly intended for individuals who are 21 years of age or older. We do not knowingly collect personal data from individuals below this age. Age verification is a mandatory component of the account registration and KYC process.

If fu888 becomes aware that personal data has been collected from a person under the age of 21 — whether through inaccurate self-declaration or any other means — the relevant account will be immediately suspended, all associated data reviewed, and the account permanently closed. Any deposits made by or on behalf of an underage individual will be handled in accordance with our Terms & Conditions.

Parents and guardians who have reason to believe that a minor has registered on the fu888 Platform are encouraged to contact our support team immediately.

Data Security

fu888 implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. These measures include:

• 256-bit SSL/TLS Encryption: All data transmitted between your device and our servers is encrypted in transit using industry-standard TLS protocols.
• Encryption at Rest: Sensitive personal data, including financial information and identity documents, is encrypted when stored on our infrastructure.
• Access Controls: Access to personal data within fu888's operational environment is restricted to authorised personnel on a need-to-know basis, enforced through role-based access controls.
• Two-Factor Authentication: Available to players as an additional account security layer, and applied internally to staff access of sensitive systems.
• Regular Security Audits: Our platform and infrastructure undergo periodic security assessments and penetration testing to identify and remediate vulnerabilities.
• Incident Response: fu888 maintains a documented data breach response procedure. In the event of a breach likely to result in risk to affected individuals, notification will be provided in accordance with applicable legal requirements.

Policy Amendments

fu888 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data processing practices, applicable law, or licensing requirements. The "Last Updated" date at the top of this page indicates the date of the most recent revision.

Where amendments are material, registered players will be notified via the email address associated with their account prior to the changes taking effect. Your continued use of the fu888 Platform following any amendment constitutes your acceptance of the updated Policy. If you do not agree to the amended Policy, you should cease use of the Platform and may request account closure.

Contact Us

If you have any questions, concerns, or complaints relating to this Privacy Policy, or if you wish to exercise any of your data subject rights as described in Section 11, please contact fu888 through the following channels:

• Live Chat: Available 24 hours a day, 7 days a week via the chat widget on the Platform. Average response time is 3–5 minutes. Support is available in English, Bahasa Melayu, and Mandarin Chinese.
• Email: [email protected] — displayed as plain text only; this is not a clickable link.
• Support Hours: 24/7, Malaysia Standard Time (UTC+8).

When submitting a data-related request by email, please include your registered email address, account username, and a clear description of your request. We may require identity verification before processing certain requests to protect against unauthorised access to player data.

fu888 is committed to resolving all privacy-related queries promptly and transparently. We aim to respond to all formal data subject requests within 30 calendar days of receipt.